University of Arizona Homecoming will be held from Sunday, November 2 through Saturday, November 8. This annual event welcomes back alumni along with students and community members to celebrate long-held traditions. Use the Hub to learn about all Homecoming events
Audiences
Alumni
The Philanthropy and Alumni Engagement (PAE) department will invite Alumni to Homecoming beginning with a "Save the Date" mention in the Alumni Insider. Homecoming will continue to be marketed in email communications throughout the summer. Beginning with the August Alumni Insider, PAE will begin to include registration calls to action in email communications to all alumni. Additionally, social media posts from the @arizonaalumni channels will begin this summer with full social marketing efforts kicking up in August to coincide with the start of the fall semester. A social media toolkit will be provided for featuring a timeline, sample posts as well as access to photos, videos and graphics.
50th Reunion and Silver & Sage Society Members
The Class of 1975 will celebrate their 50th Reunion and will be inducted into the Silver and Sage Society. Reunion events include an alumni reception that also includes Silver and Sage Society members (graduates from 50 years ago and above). Reunion attendees should also be invited to College or program events throughout Homecoming. All donations made by the Class of 1975 from January 1 – Homecoming will be counted in their Class Gift with the total amount presented to the University during Reunion Weekend. Annual Giving solicits Class Gifts through direct mail, email and the Telephone Outreach Program.
Colleges and Campus Partners
Advertise your events on the central Homecoming page and participate in the Wildcat for Life Tailgate on Saturday, November 6. The Homecoming toolkit provides assets and guidelines that provide a cohesive message to our audiences.
Community
All events, starting with the Lighting of "A" Mountain on Sunday, November 2, will be advertised to the larger community through social media and print communications.
Channels
The Philanthropy and Alumni Engagement (PAE) department will begin to market Homecoming to alumni beginning with a "Save the Date" mention in the May Alumni Insider. Homecoming will continue to be marketed in email communications throughout the summer. Beginning with the August Alumni Insider, PAE will begin to include registration calls to action in email communications to all alumni.
Social media posts from the @arizonaalumni and @supportuaz channels will begin this summer with full social marketing efforts kicking up in August to coincide with the start of the fall semester. A social media toolkit will be provided for featuring a timeline, sample posts as well as access to photos, videos and graphics.
A reunion save-the-date along with an official invite to all 50th reunion members and Silver and Sage Society members.
Reunion members will be asked to donate in support of their class gift.
There will be opportunities to advertise events on the central Homecoming page as well as participate in the Wildcat for Life Tailgate by hosting tents. The Homecoming toolkit will provide assets and guidelines that provide a cohesive message to our audiences.
Events, especially those open to the public, will be advertised to the larger community through social media and print advertisements.